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Burger King Announces Major Menu Change

Burger King Major Menu Change: Iced Coffees Real Fruit Lemonades & BBQ Brisket Whopper

Burger King unveils its biggest menu overhaul in years—featuring Cold Foam Iced Coffees real juice lemonades and a fan-created BBQ Brisket Whopper Here’s what’s new pricing and what it means for fast food competition .

Burger King has launched one of its most significant menu overhauls in recent memory With an eye on growing beverage competition and increasing customer engagement the fast food giant is rolling out premium drinks and a bold new burger inspired by its fans This change aims to reenergize the brand and keep pace with beverage heavy rivals like Starbucks and McDonald’s .

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What’s New on the Menu

Iced Coffee Cold Foam Series

Burger King now offers a Cold Foam Iced Coffee series featuring four flavors: Vanilla Mocha Black and a limited edition Plain variant These drinks are designed to compete in the booming iced coffee market and are priced between $2.49 and $3.29 depending on size This marks BK’s first major entry into the cold foam coffee space targeting younger on the go coffee lovers .

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Real Juice Lemonades.

Two Real Juice Lemonades—Strawberry Lemonade and Mango Peach Lemonade—have been introduced made with real fruit juice These refreshing noncarbonated drinks cater to health conscious customers and round out BK’s push for fresher fruit forward options on the menu .

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BBQ Brisket Whopper

A standout addition is the BBQ Brisket Whopper part of Burger King’s new “Whopper by You” initiative This fan designed burger includes:

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  • A flame grilled beef patty .
  • Slow cooked BBQ brisket .
  • American cheese and crispy onions .
  • Lettuce tomato mayo and golden BBQ sauce .

The BBQ Brisket Whopper is available in regular and Jr sizes for $7.99 and $4.79 respectively The campaign also allows fans to submit their own Whopper creations for future menu inclusion .

Strategic Significance

This revamp represents Burger King’s post inflation strategy—offering better value and unique flavor profiles With premium drinks and a co creation model for signature items the brand is repositioning itself as both innovative and fan focused Experts view this as a key play to regain market share lost to trend driven competitors .

What It Means for Consumers

  • More Variety: The new menu offers richer choices beyond the traditional burger and fries combo .
  • Quality Ingredients: Real juice cold foam and slow cooked brisket speak to a demand for authenticity .
  • Engaged Branding: The “Whopper by You” model invites customers to become creators—not just consumers .

Looking Ahead

The BBQ Brisket Whopper debuted on July 15 2025 while the iced coffee and lemonade lineup is available now for a limited time Burger King plans to evaluate customer feedback throughout the summer and fall suggesting more menu innovations may be coming soon .

Burger King announces major menu changes in the UK | Express.co.uk

Bottom Line

Burger King’s new offerings strike a balance between beverage innovation and fan powered creativity—positioning the chain as a modern responsive fast food player in a rapidly evolving market .

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